An integrated marketing campaign supporting the launch of Light Field Lab’s next-generation holographic ecosystem for a private audience of Fortune 100 investors and strategic partners. The campaign was designed to extend the narrative and tone of the live holographic experience across physical and digital touchpoints, creating a cohesive pre-event journey. Served as Creative Director, guiding concept development and execution in partnership with an external design agency, print and fabrication vendors, and specialist collaborators. The work aligned brand, experience, and messaging to reinforce platform value, exclusivity, and technological leadership.