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Light Field Lab
Overview
A live holographic experience centered on a mythic digital entity projected freely in space, created to demonstrate the emotional and spatial potential of holographic display.
CHALLENGE
Deliver a visually striking live experience while coordinating digital character performance, physical environment design, real-time systems, lighting, and reliable playback within an emerging medium.
CONTRIBUTION
Led creative and experiential direction while aligning technical and production teams around a cohesive execution model. Oversaw the development of the central digital character, including visual identity, performance behavior, and real-time character systems management. Directed the integration of environmental staging, sound, lighting, and holographic presence to create a unified audience experience.
RESULT
Created a high-impact holographic showcase that balanced character presence, spatial immersion, and operational reliability, delivering 100+ live demonstrations for Fortune 500 audiences and supporting the company’s successful Series B fundraising.
Creative & Experiential Direction
Executive Technical & Production Leadership
Real-Time Character & Performance Systems Oversight
Environmental & Spatial Design Leadership
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